Street Fashion

Today we are joining Yuval on a fashion project that is a little different from any of the past fashion shoots I've done. In this case she played the role of model, stylist and director for the whole project. The idea was to do something that looked candid but also high fashion. The sort of shots a good paparazzi would get of a supermodel while she is shopping in Paris. 

To make things feel more European we needed a location that looked classy and didn't scream it was shot here in Tel Aviv. So I did what a photographer should always try to do, and went location scouting a week before the shoot. 

A good friend from Tel Aviv helped me find a string of cool locations, starting from some new buildings with a wooden deck floor around them, through some renewed buildings in the gentrified part of south Tel Aviv, and finishing on brick road streets on the edge of old Yaffo. 

Our model/stylist had several looks to go through and we managed to get quite a few shots for each of them until sunset. 

Desert Colors

So here's another overdue fashion photo shoot we did almost six months ago... this time going back to Beer Sheba for some desert themed portraits.

I was contacted by Adi, the makeup artist, to do a desert shoot. Her emphasis was on the colors of the makeup, but I had though this would be a great opportunity to bring to life another idea I had for a while now.

I had purchased some shiny colored fabrics a few months before this, hoping I'd have the chance to shoot something a little more abstract with fabrics blowing in the wind.

The wind wasn't as cooperative as I'd hoped, but the end results were still quite interesting. I liked the fact that we didn't need a fashion provider for the shoot, as the fabrics doubled as dresses, held together casually with hair clips.

Models: Tal Ratson and Michal Carmi
Makeup and hair: Adi Chen